The design is an industrial sector, cost sensitive design. We are planning to migrate to the K20 from the K60 development (footprint compatible), which would put us at a cost about half of what the K70 lists.
Thank you for the Sharp display, I'll have to have a closer look at it. Aside from concerns regarding Sharp as a company, the pricing seems a bit high for low quantities so I'll have to see what it comes back when quoted.
EDIT: Found pricing breakdown for it and it is multiple times higher in cost than what we are targetting with the desired display. Thanks.