This works for MOST vectors, but NOT for the Reset vector. However, a simple, although, somewhat round about solution for dealing with the reset vector is:
In the CPU bean configuration, Build Options tab under User initialization:
in the data declarations, add an extern to the function you WANT as your "reset" vector, e.g.:
extern void bootloader(void)
in the "user code before PE initialization" add a jump to that function, e.g.:
__asm("jmp bootloader");
Simple, but a bit obtuse.