Hi,
one solution is, you use BIN2SREC to convert the binary format to srecord format.
I believe you can download it from the following site:
http://www.s-record.com/
then you can use simple flash tool(integrated in both Freescale KDS3.0 and Codewarrior10.6) to download this srecord file to flash.
here is how to use simple Flash in Codewarrior10
Standalone Flash Programmer | MCU on Eclipse
the similar tool is also integrated in KDS

can this help you?
Have a great day,
Zhang Jun
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