Bit 23 controls which Flash block you're writing to.
When required by the command, address bit 23 selects between:
• program flash 0 (=0) block
• (for devices with FlexNVM) data flash (=1) block
• (for devices with program flash only) program flash 1 (=1) block
See section 28.4.12 of the K60 RM for more details, but that should get you going!